UK-Leeds: Marketing services.
Section I: Contracting Authority
I.1) Name and addresses
Leeds Beckett University
Old Broadcasting House, Woodhouse Lane, Leeds, LS2 9EN, United Kingdom
Email: r.brewood@leedsbeckett.ac.uk
Main Address: www.leedsbeckett.ac.uk, Address of the buyer profile: www.leedsbeckett.ac.uk
NUTS Code: UKE42
I.2) Joint procurement
The contract involves joint procurement: No.
In the case of joint procurement involving different countries, state applicable national procurement law: Not provided
The contract is awarded by a central purchasing body: No.
I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge, at: http://www.delta-esourcing.com/tenders/UK-UK-Leeds:-Marketing-services./VZ337NEM9Y
Additional information can be obtained from: the abovementioned address
Tenders or requests to participate must be sent electronically via http://www.delta-esourcing.com/ to the abovementioned address
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: Not provided
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education

Section II: Object
II.1) Scope of the procurement
II.1.1) Title: RB580 Creative Agencies Framework
Reference Number: RB580
II.1.2) Main CPV Code:
79342000 - Marketing services.

II.1.3) Type of contract: SERVICES
II.1.4) Short description: Leeds Beckett University is seeking to establish a framework with a number of specialist agencies. This requirement is split into 3 Lots - Design and Creative, International Student Recruitment and Digital.
II.1.5) Estimated total value:
Value excluding VAT: 1,500,000
Currency: GBP
II.1.6) Information about lots:
This contract is divided into lots: Yes
Tenders may be submitted for: All lots
Maximum number of lots that may be awarded to one tenderer: Not provided
The contracting authority reserves the right to award contracts combining the following lots or groups of lots: Not provided

II.2) Description
II.2) Description Lot No. 1

II.2.1) Title: Design and Creative
Lot No: 1
II.2.2) Additional CPV codes:
79415200 - Design consultancy services.
79822500 - Graphic design services.
79933000 - Design support services.
79340000 - Advertising and marketing services.
79342000 - Marketing services.

II.2.3) Place of performance:
UKE42 Leeds

II.2.4) Description of procurement: Design and Creative (non-exclusive)
•Print design
•Digital, email and web design
•Publications, copywriting and proof reading
•Art working
•Brand and reputation
•Animation and illustration
•Planning, insight and campaign development
II.2.5) Award criteria:
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value:
Value excluding VAT: 400,000
Currency: GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
Duration in months: 24
This contract is subject to renewal: Yes
Description of renewals: A 2 year framework with a potential 2 year or 1 + 1 year extension available

II.2.10) Information about variants:
Variants will be accepted: No
II.2.11) Information about options:
Options: No
Description of options: Not provided
II.2.12) Information about electronic catalogues:
Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
II.2.13) Information about European Union funds:
The procurement is related to a project and/or programme financed by European Union funds: No
Identification of the project: Not provided
II.2.14) Additional information: To respond to this opportunity please click here: https://neupc.delta-esourcing.com/respond/VZ337NEM9Y
II.2) Description Lot No. 2

II.2.1) Title: International Student Recruitment
Lot No: 2
II.2.2) Additional CPV codes:
79342000 - Marketing services.

II.2.3) Place of performance:
UKE42 Leeds

II.2.4) Description of procurement: •Through the line (and online) campaigns for core recruitment activity (International)
•Digital activity, including PPC, Search, social media, online (International)
•International media buying
•Planning and insight for international campaigns
II.2.5) Award criteria:
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value:
Value excluding VAT: 400,000
Currency: GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
Duration in months: 24
This contract is subject to renewal: Yes
Description of renewals: 2 year framework with the possibility to extend for 2 years or 1 + 1 years

II.2.10) Information about variants:
Variants will be accepted: No
II.2.11) Information about options:
Options: No
Description of options: Not provided
II.2.12) Information about electronic catalogues:
Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
II.2.13) Information about European Union funds:
The procurement is related to a project and/or programme financed by European Union funds: No
Identification of the project: Not provided
II.2.14) Additional information: Not provided
II.2) Description Lot No. 3

II.2.1) Title: *Digital
Lot No: 3
II.2.2) Additional CPV codes:
79342000 - Marketing services.

II.2.3) Place of performance:
UKE42 Leeds

II.2.4) Description of procurement: UK Digital Media buying, including PPC, Search, social media, display (exclusive)
General SEO planning and delivery
Microsite development and ad hoc code and UX improvements
Offline UK media buying on occasion (usually handled in house)
Insight and digital strategy planning as required
II.2.5) Award criteria:
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value:
Value excluding VAT: 540,000
Currency: GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
Duration in months: 24
This contract is subject to renewal: Yes
Description of renewals: A framework of 2 years with the possibility to extend 2 years or 1+1 years

II.2.10) Information about variants:
Variants will be accepted: No
II.2.11) Information about options:
Options: No
Description of options: Not provided
II.2.12) Information about electronic catalogues:
Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
II.2.13) Information about European Union funds:
The procurement is related to a project and/or programme financed by European Union funds: No
Identification of the project: Not provided
II.2.14) Additional information: Not provided


Section III: Legal, Economic, Financial And Technical Information
III.1) Conditions for participation
III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions:
Not Provided
III.1.2) Economic and financial standing
List and brief description of selection criteria:
Not Provided
Minimum level(s) of standards possibly required (if applicable) :
Not Provided
III.1.3) Technical and professional ability
List and brief description of selection criteria:
Not Provided
Minimum level(s) of standards possibly required (if applicable) :
Not Provided
III.1.5) Information about reserved contracts (if applicable)
The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No
The execution of the contract is restricted to the framework of sheltered employment programmes: No

III.2) Conditions related to the contract
III.2.1) Information about a particular profession
Reference to the relevant law, regulation or administrative provision:
Not Provided
III.2.2) Contract performance conditions
Not Provided
III.2.3) Information about staff responsible for the performance of the contract
Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
IV.1) Description OPEN
IV.1.1) Type of procedure: Open

IV.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
Framework agreement with several operators
Envisaged maximum number of participants to the framework agreement:
Not Provided
In the case of framework agreements justification for any duration exceeding 4 years: Not Provided


IV.1.6) Information about electronic auction:
An electronic auction will be used: No
Additional information about electronic auction: Not provided
IV.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure:
Notice number in the OJ S: Not provided
IV.2.2) Time limit for receipt of tenders or requests to participate
Date: 29/04/2019 Time: 12:00

IV.2.4) Languages in which tenders or requests to participate may be submitted: English,
IV.2.6) Minimum time frame during which the tenderer must maintain the tender:
Duration in month(s): 6

IV.2.7) Conditions for opening of tenders:
Date: 29/04/2019
Time: 12:00


Section VI: Complementary Information
VI.1) Information about recurrence
This is a recurrent procurement: No
Estimated timing for further notices to be published: Not provided
VI.2) Information about electronic workflows
Electronic ordering will be used No
Electronic invoicing will be accepted No
Electronic payment will be used No
VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://neupc.delta-esourcing.com/tenders/UK-UK-Leeds:-Marketing-services./VZ337NEM9Y

To respond to this opportunity, please click here:
https://neupc.delta-esourcing.com/respond/VZ337NEM9Y
VI.4) Procedures for review
VI.4.1) Review body:
Leeds Beckett University
Old Broadcasting House, Woodhouse Lane, Leeds, LS2 9EN, United Kingdom
Internet address: www.leedsbeckett.ac.uk
VI.4.2) Body responsible for mediation procedures:
Leeds Beckett University
Old Broadcasting House, Woodhouse Lane, Leeds, LS2 9EN, United Kingdom
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
Not Provided
VI.4.4) Service from which information about the lodging of appeals may be obtained:
Not provided
VI.5) Date Of Dispatch Of This Notice: 27/03/2019

Annex A